7 Steps to Making Email a Key Component of your Media Mix

August 8, 2019

Measuring the performance of your email marketing efforts is a key component of marketing attribution, but not all email marketing implementations were created equal. The accuracy and actionability of the insights you derive can vary drastically depending upon how you implement email as a channel in MTA, which campaigns you include, the level of granularity at which you track, and more.

Download our Solution Brief for tips on how to implement email effectively and use attribution results to better optimize your campaigns.

Previous Flipbook
Justifying your Media Spend with Multi-touch Attribution
Justifying your Media Spend with Multi-touch Attribution

With multi-touch attribution, you no longer have to worry about the accuracy of your data underestimating t...

Next Flipbook
Optimizing Affiliate Marketing Using Attribution
Optimizing Affiliate Marketing Using Attribution

How to optimize your affiliate marketing strategy based on multi-touch attribution results.

×

Request A Demo!

First Name
Last Name
Phone Number
Job Title
Company
Comments - optional
Thank you! We'll Get In Touch Shortly!
Error - something went wrong!