Justifying your Media Spend with Multi-touch Attribution

August 8, 2019

Justifying your marketing budget can be one of the most challenging tasks for Channel Managers. You are bursting at the seams with intra-channel performance data, but that data is not always consistent across the entire marketing department because everyone uses different tools and success metrics.

Download our Solution Brief to find how how MTA can help you prove your channel’s contribution by showing upward trends, digging into performance, showing optimizations within budget constraints, showing that you are spending the optimal amount to hit your goals, and more.

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Leading a Successful Multi-Touch Attribution Implementation
Leading a Successful Multi-Touch Attribution Implementation

Learn how to set up your multi-touch attribution program for success.

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